1200 wordsSometimes brands need to be repositioned in the marketplace for a vari

1200 wordsSometimes brands need to be repositioned in the marketplace for a variety of reasons from gaining new market share to creating an image. You have suggested this during your previous meetings with your client over the last few weeks. As the marketingconsultant for your clients brand the management team has requested a draft of the marketing plan proposal.Some of the information you already know from working with your client for a few months. Other parts you will have to research and create now. You will have your colleagues and the client review most of it before completing the final sections of the plan and submitting it to the client for final review.The first draft of the marketing plan must include the following sections: