As this weeks material points out we are living in times ofimmense change. One of the essential tasks of an organizationsleadership is to lead organizations in a way that ensures that theentire organization is committed to the change and that supportmechanisms are in place to sustain change. Research several onlineindustries that are currently stressed by changing marketplaces anddemographics: the newspaper and publishing Industriesentertainment media outlets (e.g. Blockbuster Video) brick andmortar retail (e.g. Sears) and even campusbookstores.