Assignment 1: Company Introduction Market Segmentationand Product Positioning Du

Assignment 1: Company Introduction Market Segmentationand Product Positioning Due Week 3 and worth 200 points In this assignment you will describe your fictitiouscompany and provided its background. Then you are ready to startbuilding the marketing plan with a focus on segmenting andpositioning your product and service. Write a five to seven (5-7) page paper in whichyou: A. Write about your company. 1. Write a detailed companybackground. Address the following items at a minimum for fullcredit: 2. Create a strategic missionstatement. 3. Determine and decide upon atleast one (1) foreign market for the product and service. Provideyour rationale for this market.