Assignment 3: Final Project: BrandPositioningOn the basis of the blueprint created in W3: Assignment 3select possible contact point failures where you would createimprovements in the form of new or improved services. Why do youconsider these to be contact point failures?For these contact point failures identify and analyze atleast two areas for the improvement or creation of new services.Why do you suggest these areas for the improvement or creation ofservices? How will customers benefit by improving these areas orcreating new services?In addition write a statement positioning the brand aroundthe new or improved services.Collate your responses in a 2- to 3-page report in aMicrosoftWord document.