Focus Advertising is a large ad agency in Paris iscompeting for several contrac

Focus Advertising is a large ad agency in Paris iscompeting for several contracts. It has been asked to present ideasfor advertising campaigns to the managements of a perfume company.Concepts are required for a upmarket perfumeproduced by awell-known house. Will endorsed by a famous personality. Targetconsumers: aged 25-40 who enjoy luxury and sophistication. Aim :launch the perfume in en English-speaking country.