Just a paragraph (250-300) not an essay.College students behavior in the marketplace is not representative of the population as a whole. They are a specific segment with their own consumer behavior. Imagine that a market researcher wanted to better understand what factors (internal external situational marketer-initiated) influence college students purchasing behavior. What factors would you say influence their consumption?Note: Two contributions are required for full credit. Firstyou may participate once by stating a fact example or opinion on the topic or by contrasting that to other facts brought up by other students.