Mission Mission statements are enduring statements of purpose that distinguish one business from other similar firms. (David 2014). A clear mission statement describes the values and priorities of an organization. ( David 2014). It is a constant reminder to its employees of why the organizations exists and what the founders envisioned.(David 2014) The mission statement of the Nordstrom Inc. is all about the customers and supporting the employees who deliver exceptional service to those customers. (Nordstorm 2012). Although it is formally referred to as a goal Nordstroms mission is to offer outstanding service every day one customer at a time.Vision Strategy Nordstroms strategy is to have an unerring eye for fashion and to deliver the best possible shopping experience for its customers by helping them possess style and not just buy fashion