MKT 498 (Integrated Marketing Strategies)Week 1Week 1 DQ 1What is integrated mar

MKT 498 (Integrated Marketing Strategies)Week 1Week 1 DQ 1What is integrated marketing? What is the value of integrated marketing in todays business environment? How is integrated marketing different from traditional marketing? What is integrated marketing? Week 1 DQ 2What are the non-quantifiable tools in marketing? How can these tools be evaluated? What is the value of using these tools? How can you justify the use of non-quantifiable tools for creating a marketing strategy for a marketing plan? Week 1 Assignments:MKT 498 Week 1 Purpose and Value of Integrated Marketing Paper. (1200 Words)MKT 498 Week 1 Summary.