Raja Pharmaceuticals Company (RPC) recently revised itsperformance evaluation sy

Raja Pharmaceuticals Company (RPC) recently revised itsperformance evaluation system. The company identified four majorgoals and several objectives required to meet each goal. Praksahcontroller of SPC suggested that a balanced scorecard be used toreport on progress toward meeting the objectives. At a recentmeeting he told the managers of SPC that listing the objectiveswas only the first step in installing a new performance measurementsystem. Each objective has to be accompanied by one or moremeasures to monitor progress toward achieving the objectives. Heasked the help of the managers in identifying appropriatemeasures.