Regular Season Pre-Season
Consumer 1 2000 500
Consumer 2 1400 100 The marginal cost of providing either type of tickets is zero. a. (3 points) Compute the optimal prices and profit if the tickets are sold
separately. Label the price for the regular season ticket PRS and label the
price for the pre-season ticket PPS. b. (2 points) What is the consumer surplus derived by consumers 1 & 2 when
the tickets are sold separately? c. (2 points) Compute the optimal price for the bundle of tickets and the profit
the stadium will earn under the pure bundling pricing scheme. d. (1 point) Should the stadium sell the tickets separately or as a bundle?