This is some ones discussion. like this i want just 6 or 7sentence. Read Discovering the Truth: The Operation of Ethos inAnti-Smoking Advertising by Rebecca Feldmann on pp. 678685 inyour text. In this essay Feldmann dissects the way the Truthantismoking campaign has achieved results by appealing to a teenageaudiences need for independence and rebellion. She notes that thecampaigns strategy has encouraged teens to stand up against thesmoking industry. By accepting Truths agenda however Feldmannasks how is the advertising strategy of the Truth campaign thatdifferent from the deceiving strategies employed by tobaccoadvertising? (p. 683).