View the video:http://www.ted.com/talks/joseph_pine_on_what_consumers_want.htmlDiscuss the concepts of this video and how you see it playing out in the marketplace or in your life. Do you feel this is an accurate read on the trends?Why or why not? What would you like to see companies do in response to this trend?Be specific and visionary.At least 3 Academic references (outside sources) are required cited and sourced in APA format. Minimum of 250 words (not counting the references). Paragraphs need to be between five to nine sentences. Be careful with originality as this will be submitted through a plagiarism checker turnitin.com