To support your work use your course and text readings and also use outside so

To support your work use your course and text readings and also use outside sources. As in all assignments cite your sources in your work and provide
references for the citations in APA format.

Start reviewing and responding to the postings of your classmates as early in the week as possible. Respond to at least two of your classmates. Participate in
the discussion by asking a question providing a statement of clarification providing a point of view with a rationale challenging an aspect of the
discussion or indicating a relationship between two or more lines of reasoning in the discussion. Complete your participation for this assignment by
Wednesday September 11 2013.

Miracle Energy Supplement

In this assignment you will learn about the intellectual property international law and the role of administrative agencies in regulating and enforcing laws.

Mega Beverage Corporation will launch its new twelve-hour energy drink called the Viva in a few weeks. The company suggests a retail price of $3 for a 3-ounce
bottle; however the retail buyers must agree not to sell the drink for less than $2.75. Although Mega offers the product for sale to retailers at the same
price large discount stores such as Value-Mart and businesses that cater to teenagers are often offered free cases of the product if they purchase a certain
amount of Viva.

Mega plans to sell Viva in South America but they are not sure if the product will require any special licensing or government approvals. Your brother-in-law
says that he knows someone in the South American government that could help you bypass any regulations for a small fee.

Nicole is a mother of two young boys. She works full time as an accounts receivable clerk and takes classes online to finish her degree in public
administration. While glancing at the television late one night after putting the kids to bed she hears about a new energy drink that helps people stay awake
longer with more energy. The commercial promotes the supplement as containing natural ingredients which include niacin vitamin B6 vitamin B12 and a blend
of various elements including caffeine; however the amount is not specified.

The advertisement claims Viva is safe and consuming the product would not result in any negative side effects. The drink comes in two flavors coffee and
grape. Nicole believes this new product might help her stay awake longer so she will have time to complete her chores spend time with her kids and finish her
homework.

The next day Nicole purchases twelve bottles of the coffee flavored Viva. Nicole consumed a bottle every day around noon for a whole week and felt the rush of
energy. She was able to stay up late and felt like a superwoman. After several weeks Nicole found that she needed to drink two bottles a day to maintain the
same energy levels. However on the days she consumed the drink she started to suffer from severe headaches and nausea. Nicole begins to wonder if the drink
is safe and firmly believes the advertising was misleading. She considers filing a lawsuit but remembers something from her business law class about two
government agencies that might be able to help her and prevent others from being tricked into buying this dangerous product.

Using the South University Online Library or the Internet research and read about the lawsuits filed against energy drink manufacturing companies or other
deceptive advertising lawsuits such as weight loss supplements.

Based on your research understanding and the scenario answer the following questions: