1. Briefly discuss the conflicts of interests involved in excessive executive co

1. Briefly discuss the conflicts of interests involved in excessive executive compensation.2. Describe the process of comparing and weighing alternatives and considering the effects of a decision on their own integrity and character.3. Describe the duties under a contract model and the ethical perspective that underlies tort law. 4. Explain what the ethical and the unethical means of influencing others include. What is its impact in advertising?Please use Parenthesis after each paraphrase or quote after each sentence. Your response should be at least 225 words in length for each questions. You are required to use at least your textbook as source material for your response. All sources used including the textbook must be referenced; paraphrased and quoted material must have accompanying citations.