If you have read your text which covers this information very well then you will be able to complete this assignment easily. You must recall the full range of IMC because the communication must show your understanding of the full range. But you are just being asked to think about the ads you would develop-the communications section of marketing is what really does pull everything togetherYou will develop the bare bones of a campaign to advertise the BBA304 Marketing Management course at Jones International University. While knowledge of precise costs is not necessary you must keep the approximated costs realistic. You have $10000 for this campaign.Your market segment is students in the BBA program at Jones International University who will be taking the Marketing Management course. You want to build enthusiasm for the course.Now lets start: